Seeking Vision Gaining Success Foundation

Case study

SVGS Foundation

Year
2025
Services
Client
Seeking Vision Gaining Success Foundation
The brief

About
SVGS Foundation exists to support HBCUs, the scholars who attend them, and the communities those scholars come from. Its primary vehicle is the Walker Williams Wilson Memorial Scholarship Fund, named in memory of three Hampton University alumni who left a lasting mark on every space they touched. The scholarship supports Black men attending HBCUs both personally and financially, and extends its impact back into their home communities through service. At its core, SVGS is about opening doors and being the change these students need.

The Challenge
Refreshed the logo into a mark that embodies HBCU culture, empowers young black men, honors the legacy of the Hampton alumni the fund memorializes, and builds recognition with potential donors and corporate sponsors.

The Solution

The newly refreshed logo has the essence of the current logo with some significant updates and the inclusion of an anchor that gives the brand stability. 

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Awards
Testimonial
Tyrell Snape
Director of Outreach and Communication
Branding
“Working with Chris has been super easy and professional. He helped to deliver our ideas for the logo even when we weren't 100% sure what we wanted. He was very patient and took his time. He gave us all his professional suggestions and a detail branding and style guide on how we can move forward with the new logos. We would work with Chris again anytime for our branding needs.”
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More Work